E-Commerce Domain Knowledge

 Testing E commerce Applications
Setting up an E-commerce system is a complex process and subject to many market specific variables. To maintain the integrity of the E-commerce system, testing becomes compulsory. It helps in the prevention of errors and adds value to the product by ensuring conformity to client requirements.
The objective of testing is to ensure
  • Software reliability
  • Software quality
  • System Assurance
  • Optimum performance and capacity utilization

Types of Testing for E-commerce System
Common type of testing included into e-commerce system are

Type of Testing
Testing Process
Browser compatibility
·        Lack of support for early browsers
·        Browser specific extensions
·        Browser testing should cover main platforms ( Linux, Windows, Mac etc.)
Page display
·        Incorrect display of pages
·        Runtime error messages
·        Poor page download time
·        Dead hyperlink, plugin dependency, font sizing, etc.
Session Management
·        Session expiration
·        Session storage
·        Non-intuitive design
·        Poor site navigation
·        Catalog navigation
·        Lack of help-support
Content Analysis
·        Misleading, offensive and litigious content
·        Royalty free images and copyright infringement
·        Personalization functionality
·        Availability 24/7
·        Denial of service attacks
·        Unacceptable levels of unavailability
Back-up and Recovery
·        Failure or fall over recovery
·        Backup failure
·        Fault tolerance
·        Transaction Integrity
·        Throughput
·        Auditing
Shopping order processing and purchasing
·        Shopping cart functionality
·        Order processing
·        Payment processing
·        Order tracking
·        Language support
·        Language display
·        Cultural sensitivity
·        Regional Accounting
Operational business procedures
·        How well e-procedure copes
·        Observe for bottlenecks
System Integration
·        Data Interface format
·        Interface frequency and activation
·        Updates
·        Interface volume capacity
·        Integrated performance
·        Performance bottlenecks
·        Load handling
·        Scalability analysis
Login and Security
·        Login capability
·        Penetration and access control
·        Insecure information transmission
·        Web attacks
·        Computer viruses
·        Digital signatures
Performance testing- a top priority in E-commerce
Just delay about 250 milliseconds of a page load time, is what keeps your customer going to your competitor. Retail giant Walmart overhaul their site speed and noticed an increase of 2% in visitor's conversion rate and revenue by 1%.
Performance of your site depends on this factors
·        Request per second
·        Transactions per minute
·        Executions per click
·            Response Time
·        Duration of a task
·        Seconds per click
·        Page Load
·        DNS Lookup
·        Length of time between click and seeing page
Useful Tools for Mapping E-commerce Site
Concept Feedback: Post your website and get feedback from experts
ClickHeat: It shows the most clicked and unclicked zones of sites by visitors
FiveSecondTest: This tool ensures that your message is communicated as effectively as possible, in just five seconds it tells what a person recalls about your website design
Feedback Army: For your e-commerce site it start a usability test by submitting questions about your site and receiving 10 responses from reviewers
Feng-GUI: It simulates the human vision during first five seconds and predicts what a real human would most likely look at
Optimizely: It enables you to test track, clicks, conversions or anything else that matters to e-commerce business
Challenges of E-commerce Testing
  • Compliance with security guidelines to safeguard customer data and identity
  • Compliance with accessibility standards to support multi-lingual markets and business regions
  • End to end testing and test management for large e-commerce transformation programs
  • Scalability and reliability of applications
  • Compliance with accessibility standards to support multi-lingual markets and business regions.